Is the Second Life hype brought on by overly eager marketing types, killing Second Life?

Yesterday my feed reader was bombarded with Norwegian articles and blog posts about Second Life. Now, being a ‘job hunter’ who wants to continue working within the virtual world field, I get quite excited about such days! When I hardly have time to read all the Norwegian news about a virtual world – that means my future job prospects are looking up, right? Ssshhhh – don’t answer that – let me continue being deluded, sometimes ignorance is bliss and hopeful! ;)

The attention, it seems, comes from Wired’s “How Madison Avenue Is Wasting Millions on a Deserted Second Life” by Frank Rose about how most places in Second Life are deserted and businesses aren’t finding the consumer wealth they were looking for. I’m not certain what to make of it all. Two thoughts spring to mind: 1) Refreshing to see Second Life getting som critical press coverage from Wired 2) Do I really care enough about Second Life to go defend it on the different critical Norwegian blogs and websites? Not really.

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Naw – lawsuits can’t happen here because it’s virtual FANTASY world!

This is an odd tv segment. I found it interesting and just really weird (even odder – I was absolutely certain I’d blogged about the case – but apparently not, must be getting confused with my del.icio.us’ing).
So for those out of the loop:

William Gibson coming to Second Life!

Wow! It’s a whole event, not just a lecture!

“Over the next few weeks – to celebrate and, yes, promote his new novel
Spook Country – we’re planning a range of William Gibson activities in Second
Life; we’re screening his fine and strange movie No Maps for These Territories;
there’s a competition to design an avatar for the man himself; we’re giving away
shipping containers packe with Gibson goodies and at the beginning of August,
William Gibson himself will be coming into Second Life to read from Spook
Country and answer questions.'”

Sounds like a kids tv show only for grown-up nerds. I’ll be signing on – I have no intention of trying to design his avatar (what a daunting task) but I wouldn’t mind watching No Maps for These Territories in Second Life.

You know what I’d pay to see? A debate between William Gibson’s Cyberspace vs. Neal Stephenson’s Metaverse – with visuals! Gorr! That’d actually be a great movie, if done wisely and creatively! ‘

Seems like we need to sign on to get the schedule.

South Korea claims tax on Virtual Goods

Worlds In Motion (which I’ll get back to later) reports that Korea’s National Tax Service (NTS) “has begun adding the new tax automatically to all virtual transactions involving real money as of July 1st, says the report, translated as follows:

Sellers who do between 6 and 12 million won ($6,500 – $13,000)/half year in
business will have VAT auto applied by transaction’s middle-man.

Sellers who do more than 12 million won/half year in business will need a
business will need a business license and will pay the tax by themselves”

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Social Networks in Virtual Worlds

Here’s a video of one of Aleks Krotoski‘s presentation entitled “Social Networks in Virtual Worlds” – it was a refreshing find. Aleks doesn’t focus too much on the ‘OMG!’ factor and is very straight to the point about her research. She’s also willing to share her methods of research which I found extremely interesting and helpful. This should be useful to some people out there! ;) The more I think about my own thesis the more I wish I had spent more time on methodology techniques, so methodology has started to interest me. I feel like my thesis discusses more what we’re talking about and why and chapter 2 should be something like “Ok, now we know ‘what’ now let’s concentrate on how to really research the ‘what’!”.

It’s a great find – but I’m writing this already late for an appointment so I haven’t done enough digging from where and why this presentation was held. All I know is that it’s from an event called “Massively Multi-Learner” at The University of Paisley.

Virtual World Politics News

Where to start?
How about the “u gotta be kidding me!” news:
The US Congress has announced that it will be issuing a potential taxation of virtual goods report in August. I’m a bit perplexed about this. Firstly – how are they going to define what is virtual? And second of all, I don’t think we’re anywhere near ready to discuss this issue ‘officially’. I’m a bit worried that they’re going to ruin the creative gaming freedom that these virtual worlds offer by bringing up such invasive things as taxes. And when there’s just a handful of gamers this could apply to – is it really worth it? I’m all for that academics, gamers and designers discuss it, because it is important that we think about these things and have ready proposals and not in the least definitions before such matters do become official – but not the US Congress! Maybe I’m just skeptical because I’m European. I’m just not as thrilled as everyone else seems to be. Don’t get me wrong, I believe in the ‘real’ value of virtual goods – I really do! And I abhore all the journalists writing headlines about virtual goods being fake – yet worth real money. I just think that the ‘realness’ of such things has to come about another way than through a governmental force like the US Congress. But I’m getting ahead of myself here, they do say ‘potential’.

BBC on goldfarming

I’m a big fan of the BBC! Here’s a nice little segment on how and why virtual currency in WoW has become so popular. I really like it because it gets to the heart of the matter and doesn’t dwell on the dramatic realization that people are using real money to buy virtual things. It’s really to the point – and I’m so glad that they included a Blizzard representative that could voice their concerns with RMT. Thanks sis for sending it to me!

"Synthetic Worlds and Public Policy"

Ludium II at Indiana University will focus on what ‘synthetic worlds and public policy’ this year.Great!

I hope that a good and healthy array of people will be present. I, for example, would like to see some public policy enforcers present – see what they have to say on the subject. These are difficult questions – and the more diversity discussing them – the more I think they can come up with an adequate proposal. I cannot stress enough how dangerous it is to bring ‘actual’ laws into gaming worlds – and yet I do believe avatars have rights too. But should it be controlled by consumer laws?
I think it is in the best interests of the synthetic world makers to have adequate laws and procedures – but there are limits to the responsibilities that can be enforced on them. I also think that in such debates you cannot dismiss the dilemma of defining what is a gaming world and what is a virtual (synthetic) world.Either way, it looks like Castronova and his bunch have created a great Ludium in the best possible form this year again!

Ludium II will bring together experts on virtual worlds from academia, industry, and government to play a live-action political game leading to an extremely serious, timely, and important contribution: a consensus Platform of 10 Statements answering the question “What policies should real world governments have with regards to synthetic worlds?” The hope is that this Platform will provide answers when legislatures and administrators wonder what to do in response to the critical public issues that will be raised by these unique social technologies.

Good luck!!!